About me

I connect business objectives and creative strategy to fuel growth and delight customers.

I'm a Brand & Creative Director, an advisor, a brand builder and defender.

My story

As an award-winning designer and creative director, I build brands, guidelines, campaigns, design systems, processes, and teams that create cohesive brand experiences impacting the head, heart, and wallet.

My background in agency work has taught me to view partners as customers, have a laser focus on driving big outcomes, and have the agility to move with the needs of the business. And because I believe that good design innovates, communicates, and solves problems, I first focus on strategy, and then act decisively.

Finally, my deep product design experience, as a doer and a leader, has allowed me to tether and thread marketing design and product design into a single, focused brand experience across the entire organization.

Lead with an open hand.

An open hand is ready to help someone up, ready to encourage, celebrate, give, greet, and comfort.

People first, always.
People have intrinsic value and should be treated with dignity and respect.

Choose kindness.
We have a choice to make when interacting with others. Even the hard things can be said with kindness.

Help however you can.
Give guidance, mentor, or get your hands dirty with the less glamorous work.

Why You Need an Eric

1. I've seen some things.

2. I bring a lot of experience.

3. I'm good with leadership things.

4. I'm good at sharing.

5. I'm good with people.

My experience

Advisor | DevHuddle | 2024

Brand & Creative Director | Freelance | 2024

Brand & Creative Director | Mantium | 2021 - 2023

Executive Creative Director | DataRobot | 2020 - 2021

Brand & Creative Director | DataRobot | 2018-2020

VP of Marketing | Nexosis (Acquired by DataRobot) | 2016-2018

UX Design Manager | Cardinal Health | 2012 - 2018

Senior Creative Strategist | Involve | 2012

Associate Creative Director | ELEVATE thinking | 2011 - 2012

Creative Director | Circone + Associates | 2005 - 2011

What it's like to work with me

Eric demonstrated exceptional leadership, creativity, and a remarkable ability to manage a diverse range of responsibilities with outstanding results. As the head of the design team, Eric's keen eye for detail and innovative approach were instrumental in shaping the aesthetic and functional aspects of our brand.

Justin Emrick, Product Manager

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Eric excels at leading and inspiring creative teams through transparent communication, industry knowledge, and fostering a collaborative and inclusive environment.

Scott Benes, Lead Product Designer

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Eric is a great mentor and the best Creative Director I've ever worked with. He always listens to each of his team member opinion, knows how to find an approach to each individual. It was a pleasure to be managed by him for all the years we'd worked together. I'm glad I had that chance.

Maksym Samarets, Lead UI/UX Designer

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Eric is an extremely detailed, laser-focused creative professional that understands the broad scope of a company's personality to its core, and how to relay that into the smallest of micro-interactions with users. As a manager, he cares deeply about his employees and their happiness, takes the time to know them, and champions them at every turn. He has a calming effect that makes him a tremendous leader, mentor, and coach. He inspires, positively challenges, and amplifies the strengths of his team.

Sara Hanley, Digital Marketing Director

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Eric consistently brought a ton of innovative and creative ideas to the table. When tight deadlines forced quick decisions on creative directions, Eric took charge and established clear and exciting paths forward.

Bob Laurent, Head of Product Marketing

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View more recommendations ➜

Awards

Addy Award
Advertising Industry Self-Promotion/Collateral
AdFed Columbus · 2011

Addy Award
Advertising Industry Self-Promotion/Interactive
AdFed Columbus · 2011

Addy Award
Advertising Industry Self-Promotion/Mixed Campaign
AdFed Columbus · 2011

Addy Award
Direct Marketing/B-to-B or Consumer
AdFed Columbus · 2011

Best Overall New Bowling Center Worldwide (Interior Branding)
Bowlers Journal International Architecture and Design Awards · 2009